FROM MVP TO TRACTION

NEA PROGRAM

We believe good ideas fail when founders are pushed toward funding or growth before they have the structure to support it. The NEA Program is a pre-seed startup program in Ontario, partially funded through government support, designed for founders who already have an MVP and early traction and are working toward revenue growth or investment readiness. We help you build that structure, validate your market, and prepare your company for the next stage through the most comprehensive pre-seed startup program in Ontario.

ALUMNI COMPANIES

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HOW the program works

The NEA Program runs over 6 months, starting October 1.

Our Partners

We are backed by partners who support founders every step of the way.

1

Define the Direction

Each company works to determine its next stage: Sales Growth or Investment Readiness

2

Execute with Support

Once the direction is defined, companies move into execution with: A dedicated C-Fractional; Additional coaches; Defined Milestones

3

Investment Path

Prepare for investor conversations; refine positioning and materials; Present to a curated group of investors

4

Sales Path

Advance toward pilot agreements; Identify and refine customer personas; Participate in sales pitch opportunities

What Founders Experienced

Throughout our journey in the #NEAProgram (led by Global Startups and supported by the Canadian government), the many mentorship opportunities allowed us to refine our work, validate our hypotheses, and advance our implementation in record time.

I would be very likely to recommend this program to other entrepreneurs. The guidance, mentorship, and structured support provided throughout the program were extremely valuable in helping us refine our ideas and strengthen our MVP. The thoughtful feedback and strategic insights we received from Dr. Nima and Kira have made a meaningful impact on our progress and overall direction.

I honestly can’t believe this program only cost me $750—it felt like a real-time, high-impact experience that’s worth so much more. It went far beyond a typical course. Despite my own time constraints and the sudden commitment on my end, I still found immense value in it. The only reason I might not recommend this program is because I don’t want any future competitors getting the same advantage I did—why make it easier for them to compete with me? 😄 But no, I’m kidding! I’d 100% recommend this program. It’s been incredibly valuable and truly supportive for immigrant entrepreneurs like me.

From Program to Investment

Companies from the NEA Program have progressed into investment opportunities through GSA Ventures.

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